Shift to online ad spending continually confirmed (from ClickZ)
By jason - up to 2007 (archived) • Jan 12th, 2007 • Category: News for Creatives (archives)The Wiselephant posse continues to emphasize to our clients to keep their eyes focussed on the trends. Print is getting hit a bit hard as user behaviour moves online; its the truth and it hurts a bit for image-makers all over. Creative professionals need to keep poised; without you there is no creative, but the market forces will shift their dollars to the creatives who will work in the medium. Michelangelo was a sculptor, but when the market demanded it he became a pretty good painter as well. That might be a bit aggressive but you get the gist.
from ClickZ
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