wise elephant, making it happen

Takes Money to Make Money

By amanda up to 2007 (archives) • Feb 20th, 2007 • Category: News for Creatives (archives)

Is this old adage still true in this day and age of the go-it-alone creative? It’s been a bumpy few years for many in the industry as new technologies and demands for content continue to shift and sort themselves out. But sometimes a big-business story comes along that strikes a few notes of fear in our creative hearts, that our go-it-alone ideal is counter-culture in the realm of those who supply us our budgets.

Niklas Zennstrm and Janus Friis, the two founders of Joost, also started up two peer-to-peer networks: file-sharing service Kazaa and slam-dunk Internet phone company Skype, and have done well for themselves. Awash in $2.69 billion in cash from their sale of Skype to eBay.

Viacom (MTV, Comedy Central, etc.) are putting their eggs in the Joost basket.  From Gizmodo

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