Marketing: Measure of Success
By jason - up to 2007 (archived) • Jun 12th, 2007 • Category: Loose Ends, News for Creatives (archives)TopRankBlog discusses what measure’s success for both large and small companies:
“For some, it’ notoriety. It’s the pomp and circumstance of celebrity within their industry that gives them something to hang their hat on.
For others, it’s respect from their peers and certainly contributions to the growth of an industry are also perceived as indication of a company’s success. There’s also no arguing that financial success is an unmistakable yardstick from which to measure any businesses’ success.”
You could ask the same thing for what measure happiness; notoriety, respect, money?
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