Vincent Dixon Photography gig: Absolut – The Swedish Vodka Creative Resurgence Continues
By jason - up to 2007 (archived) • Aug 6th, 2007 • Category: News for Creatives (archives)From AdCritic:
“The second round of ads in Absolut’s radical revamping of its image after 27 years includes more wry visual commentary shot by Vincent Dixon and retouched by Hélène Chauvet, abetted by quite a cast of creatives. As TBWA CD Rob Smiley told Creativity when the campaign launched, “Times have changed. Issues are the discourse of the day, and satire and humor are used to discuss everything, both serious and trivial. It’s how we deal with the insane world around us.” That and drinking.”
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