Gateway Brand to Expand After Acquisition
By jason - up to 2007 (archived) • Aug 27th, 2007 • Category: Loose Ends, News for Creatives (archives)PCWorld Reports:
“Gateway’s brand name will not only live on after Acer buys the company, it will expand, Acer said. People fearing they might miss Gateway’s signature black-and-white dairy cow PC boxes after the company is acquired by Acer have little reason to worry: Acer not only plans to keep the Gateway brand just the way it is, the Taiwanese company hopes to expand it.
“A strong U.S. brand such as Gateway’s can be expanded overseas into other markets,” said Gianfranco Lanci, president of Acer, in a video feed at the Taipei news conference to announce the deal.”
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