Corbis Offers Bloggers Free Photos, with Ads
By Ryan • Nov 28th, 2007 • Category: News for Creatives (archives), Photographyby Michele Gershberg of Reuters:
“NEW YORK (Reuters) – Stock photography company Corbis is offering Internet bloggers access to some of its images for their posts for free in exchange for showcasing advertising embedded into the photos.
Corbis and its digital rights partner, PicScout, will allow bloggers to access photos via a Web link from the site PicApp.com, now in a test phase, Corbis Chief Executive Gary Shenk told the Reuters Media Summit in New York on Tuesday.
The photos will either include an ad overlay on part of the image, or embedded advertising that pops up when a Web user runs a cursor over the picture.
“We work with a partner so that those pictures are tracked, and if they’re being used illegally, we can figure that out,” Shenk said. “But as long as they are downloaded through this application, you’re legit and you’re ready to go.”
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