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Coming to the grocery shelf: Fair-Trade Food

By Megan • Feb 6th, 2008 • Category: News for Creatives (archives)

Rory Van Loo reports for Sustainable News Center:

A label already on chocolate will soon appear on bananas.

Consumers have saved countless animals by buying tuna labeled as “dolphin-safe” and cosmetics that are free from animal testing.
Now a new label is entering the mainstream, only this one aims to help people. The fair-trade label is currently found on chocolate, coffee, and tea in the United States, and is scheduled to appear on bananas by the end of the year. The label assures shoppers the item was originally purchased at an above-average price. That extra money is intended to enable farmers to feed their families and send their children to school rather than to the fields.”

Megan is a creative producer at Wise Elephant.
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