Google Ends Microsoft’s Yahoo Search
By Megan • May 6th, 2008 • Category: News for Creatives (archives)Miguel Helft reports for The New York Times:
“Microsoft and Yahoo were pushed to the brink of a multibillion-dollar marriage and then to a sudden breakup this weekend by the same player.
It was Google, in the odd dual role of both unwitting matchmaker and self-interested spoiler.
Google’s phenomenal rise, after all, prodded Microsoft, the dominant technology company for more than two decades, to court Yahoo. And Google’s success also weakened Yahoo enough to give Microsoft the sense that it could buy the company at a good price.”
Megan is a creative producer at Wise Elephant.
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