The Design Vote (network)
By Jason Moriber • Oct 7th, 2008 • Category: Example ProjectsClient: Michael Cannell, The Design Vote
Michael Cannell, an exceptional voice in the home/design arena, a veteran of Dwell, Real Simple and the House and Home section of The New York Times, wanted to raise the profile of his blog while transitioning it to become a potential revenue generator. Plus he wanted to branch out from his initial site to build a network of sites within the same concept.
Goals: To build/alter a modifiable blog-template for one main site (thedesignvote.com) that could be used to create new sites within the growing “Vote Network”. To build awareness for these sites using Social Media. To create ad-space and discover other revenues models.
Results: There are now a handful of sites live within the current network (thehousevote.com, thekitchenvote.com, thegadgetvote.com, theroomvote.com, ) with a few more on the way. Each has an associated Twitter user which is fed directly from the blogs. In addition we modified a neat voting plugin to match the functionality and results the client wanted.
LINKS to sites:
LINKS to Twitter:
http://twitter.com/thedesignvote
http://twitter.com/thehousevote
http://twitter.com/thekitchenvote
Jason Moriber is a veteran product/project/marketing manager, underground artist/musician, and online community developer, Jason expertly builds/produces/manages clients' projects, programs, and campaigns.
Follow me on twitter http://twitter.com/jelefant
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