wise elephant, making it happen

Author Archive

Fork by Jasper Steven Thomas Photography (image)

By jason - up to 2007 (archived) • Jul 31st, 2007

LINK
tags: jasper, steven, thomas, illustration, photography, art, grunge, dark, mysterious, dreamy, intense, reno, nevada



Tuscan Tea by Mike Savage Illustration (image)

By jason - up to 2007 (archived) • Jul 31st, 2007

LINK
tags: mike savage, illustration, art, kansas city, acrylic, canvas, lifestyle, landscape



$81 million spent on Branding Frito Lay – Seen as a Loss

By jason - up to 2007 (archived) • Jul 31st, 2007

“Frito-Lay, reshuffling agency assignments on some of its largest brands, has shifted creative duties on its Lays and Cheetos brands, both previously handled by BBDO, to Element 79 and Goodby, Silverstein & Partners, respectively. Frito-Lay spent a total of $81 million on the two brands last year.  All three shops are part of [...]



Al Gore’s $100 Million Makeover

By jason - up to 2007 (archived) • Jul 30th, 2007

Fast Company Reports on Mr. Al Gore:
“Not long ago, he was the butt of jokes–lockbox, earth tones, a postelection beard. Then he dusted off an old slide show and jumped with both feet into the private sector. The untold story of how an epic loser engineered what may be the greatest brand makeover of our [...]



Gig – Pierre-Paul Pariseau shoots for Ilustre! Magazine

By jason - up to 2007 (archived) • Jul 30th, 2007

Artist: Pierre-Paul Pariseau
Project: Ilustre! magazine #2
Client: Ilustre! mag  http://www.fav.ufg.br/ilustre/
Art Director: N/A
When: June 2007- Present Online now in PDF and Print format
Notes: Beautiful online magazine from Brazil presenting images of illustrators
from around the world.

tags: pierre, paul, parseau, illustration, canada, kids, humour, advertising, portraits



Ties by Matt Zucker Photography (image)

By jason - up to 2007 (archived) • Jul 30th, 2007

LINK
tags; matthew zucker, photographer, brooklyn, new york, fashion, consumer electronics, commercial, cosmetics



Lamb by Chip Simons Photography (image)

By jason - up to 2007 (archived) • Jul 30th, 2007

LINK
tags: chip simons, vegetables, digital photography, photography, landscape, animals, scenic



Mags Migrate From Building Content to Buying It

By jason - up to 2007 (archived) • Jul 30th, 2007

“Hearst and Time Warner Grab Web-Only Properties to Bulk Up Online Stables…It took a little while, but most magazine and newspaper publishers eventually accepted the need to establish web versions of their cherished print properties; it was pixelate or risk perishing. But now those same publishers are demonstrating a growing belief that while those companion [...]



Coke Names New Marketing Chief

By jason - up to 2007 (archived) • Jul 30th, 2007

Brandweek reports:
“After a lengthy search, the Coca-Cola company has found its new head of marketing, Bloomberg.com reports.
Joe Tripodi, formerly marketing chief at Allstate Insurance, got the nod, the beverage giant announced today. He will be the seventh marketing chief at Coke in the past 10 years.”



NIKKOR SLR Lenses 40 Million and Counting

By jason - up to 2007 (archived) • Jul 30th, 2007

From PhotographyBLOG:
“Nikon Corporation is pleased to announce that production figures for our NIKKOR SLR interchangeable lenses surpassed the 40 million mark this month.
Forty-eight years have passed since Nikon introduced the first NIKKOR lens with F mount, together with our first SLR camera, the Nikon F, in 1959. Nikon views the 40 million [...]